(PHOTO CREDIT: NEW YORK, NY – MAY 06: The Naked Cowboy officially changes his underwear to Fruit of the Loom’s new Boxer Briefs at Times Square on May 6, 2014 in New York City. (Photo by Craig Barritt/Getty Images for Fruit of the Loom)

This post is Sponsored by Fruit of the Loom but my opinions are 100% my own!

Fruit of the Loom is excited to announce its new reinvented boxer brief for men. With the reinvention of the boxer brief, Fruit of the Loom is asking America “We’ve changed our underwear. Shouldn’t You?”

ummm… YES!

This NEW Boxer is now available online and in-stores nationwide for the same great value, under $14 for a multi pack.  And the new reinvented boxer brief is made of softer fabric with a new hem that stays smooth under your clothes. The redesigned longer legs are contoured and don’t “ride up”. It also has a narrower fly and reinforced seams for more support.

Fruit of the Loom has also partnered with Times Square’s most famous figure, The Naked Cowboy, to officially change his underwear to the new boxer brief for men. The change was announced by The Naked Cowboy himself  on May 6, 2014  right in Times Square!

We received a sample and my husband really liked the new design.  He was especially happy with the fact that they didn’t ride up his leg because he hates when that happens.  They were super soft, just like all other Fruit of the Loom products are.  He’s been a fan of Fruit of the Loom for a long time and is happy with these new boxers.

Updated Features:

• Narrower fly and reinforced seams for more support
• Longer, contoured no-rise leg
• New hem that stays smooth under clothes
• Softer fabric

They come in a variety of colors including White, Black, Gray and Assorted Colors and Prints in sizes Small to XX-large.  You can find them in Walmart, Kmart and Target for about $13.99 for a 5 pack.

Disclosure: I received a Free product for review. My opinions are 100% mine.